Trade mark decision

BL Number
O/0542/26
Decision date
27 June 2026
Hearing Officer
Mrs B Hedley
Mark
SIENNA NATURALS & SIENNA X
Classes
03, 07, 22, 35, 41, 44

Grounds

  • Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Distinctive and dominant components
  • Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Composite word marks
  • Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Treatment of descriptive / allusive elements
  • Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Particular visual / aural / conceptual considerations
  • Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Importance of first element
  • Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Imperfect recollection
  • Sections 5(1), 5(2) and 5(3) Dilution Cases - Unfair advantage of repute
  • Revocation / Proof of Use - Dates - genuine use
  • Revocation / Proof of Use - Variant forms of marks - stylistic / presentation differences
  • Revocation / Proof of Use - Partial revocation - arriving at a fair description of goods / services
  • Procedural Issues - Consolidation